Did you move here for school or work?
For work.
Who do you work for?
I work for Brilliant Earth. We sell diamonds that originate from ethical and environmentally responsible sources.
What exactly does that mean?
We protect the environment and we ensure workers get fair wages, education and training.
Where do most of your diamonds come from?
Russia and Canada
How interesting..I never would have guessed Russia.
Yeah, people don’t know.
What is your most effective marketing strategy ?
You mean how do people find out about us?
Yes
Mostly through Pinterest.
Oh, wow…another surprise!
Yeah, brides love Pinterest. …and women start collecting pictures of things they like even they are engaged!